The Business of Law Podcast-The Episode about Podcasts

A video version of this episode is available here.

Krishna Sood (Senior Attorney Experiences and Devices Product Group at Microsoft) and Laura Ewbank (Senior Attorney AI & Research Product Group at Microsoft) talks with Jason Barnwell (Assistant General Counsel of Legal Business, Operations, and Strategy at Microsoft Corporation) and Devon Johnson (Business Program Manager at Microsoft) about why you want to make a podcast [1:06], podcast ecosystem [4:18], how to scale and having a shared library [5:16], building framework for the podcast [6:20], where to source podcast topics [10:16], what audience do you want to reach [13:51], what type of metrics are captured [15:47], how we produce a podcast [17:59], production process [18:11], recording the episode [18:54], how we mix the episode [23:40], what is the frequency/cadence we have for the podcasts [25:43], how do we publicize [26:30], references to other relevant content [28:31], using word press as our website host [28:49], what is a RSS feed [31:32], and circling back on this conservation [31:32].


The a16z podcast episode on producing an effective podcast.

The office recording setup
The recording equipment hardware order